Home News Does your Small Business Website Have a Call To Action?

Does your Small Business Website Have a Call To Action?

Oct 15, 2018 -- Posted by : Tommy_House_Studios

Does your Small Business Website Have a Call To Action?

Have you ever had to search a business's website for their phone number? Or you can't even figure out what a business does through their website? A simple call to action can help.

Most small businesses do not have any notable calls to action on their homepage. A few don't even have their phone number on their homepage. This is ridiculous! How do you expect anyone to do business with you?

What Is A Call To Action?

It's pretty simple. A call to action is a statement designed to get an immediate response from a listener or reader. Businesses use it to get their target market to respond through action.

What your call to action is depends on your business. Do you sell a product? Your call to action could be "Buy Now!" If you provide a service, "Get a free quote!" There are endless examples of calls to action.

Bold But Simple

You want your call to action button or banner to stand out. Use colors that are not part of the rest of your website. It doesn't necessarily matter which colors are used. I've never not clicked on a call to action button that was orange and I thought that it should have been yellow. But I may have missed one that blended in with everything else. Make it stand out!

KISS—Keep it simple stupid! This isn't your dissertation. Your call to action should be simple and short. "Buy Now!" "Get a Free Quote!" "Sign up for this!" Call to action phrases use action verbs, like:

  • Call
  • Buy
  • Order
  • Click
  • Register
  • Donate
  • Sign-Up
  • Follow

Takeaway

People who come to your website need to immediately know what your business does and how to contact you about it. A call to action easily solves both of these problems.

But many businesses have taken a "just get something up" approach to their website. Some have no idea how to make a call to action button, much less make their website stand out. That's where we can help. Tommy House Studios specializes in website design. You can contact us to discuss your specific needs and to receive a free quote. Call us at 877-246-1315 or email at info@tommyhouse.com and let us help your business.

Share:

Most Recent Posts

How To Improve Company Culture

Your company culture is one of the biggest factors that determines…

The Importance Of Company Culture

What is the biggest battle facing a business today? You might think…

How Can Dynamic Content Help Your Business?

In the last blog, we defined what dynamic content is and gave some…

What Is Dynamic Content?

Have you ever been overwhelmed with the amount of choices there are…

Selling the Moments Part 2

In part 1, which you can read here, we shared how to sell the moments…

Reach Out To Us

We want to learn more about your business and help you promote and market it to its fullest potential. We have the tools, experience and an awesome team of creative fanatical thinkers onboard ready to help get your message to the masses.

Contact Us

A Talented Professional Creative Marketing Team of Thinkers, Artists, Developers & Promoters...
FANATIC FOR YOUR SMALL BUSINESS!

THS-h-logo.png
            PO Box 2242 | Montgomery, AL 36102
            Local 334-310-2915  |  Toll Free 1-877-246-1315

©2001-2019
Tommy House Studios
All Rights Reserved.
Site Developed by THS