As we explored in our last blog, online reviews are crucial for your small businesses as they affect your rankings in local search engines, determine which search results get surfaced and influence consumer purchasing decisions. If you think about it, most of your new business is likely to come from referrals but are you doing everything you can do to get more referrals?
Many business owners are uneasy asking existing customers or clients for a referral or testimony. There is the fear of rejection, the nervousness of if they will say no and the feeling that you are being selfish asking for a review. But testimonials and referrals can be essential to your marketing strategy. They can live on your website, in your email marketing, in print and any other form of promotion you do for your business.
There are three types of referrals:
The best time to ask for a review is when a customer is engaging with you. Here are a few tips to help you ask for referrals easier and effectively.
Are you ready to explore the digital world of local SEO advertising and build an online reputation strategy? Tommy House Studios is ready to help. Call us at 334-310-2915 or 1-877-246-1315 and we will walk you through the steps to keep your business booming in this digital age.
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