In December 2019, a new human coronavirus (SARS-CoV-2) type emerged in China. Today, everyone is aware of COVID-19 and how it has impacted life in our world. Now is the time to be proactive. The coronavirus is affecting businesses of all sizes all over the world. Fewer people are traveling, in-store traffic is down, and events of all kinds are being canceled. However, there are steps you can take to improve and expand your digital presence that may help mitigate the fallout in this challenging time.
Prepare For More Online Transactions
As physical visits to stores and business locations decline, a strong eCommerce solution provides an additional source of revenue. A lot of people are at home right now, so online shopping is even bigger than ever. We can create an omni-channel eCommerce presence with an online store that customers can access through your website, Facebook page and more.
Prepare Your Website
Display messaging on your homepage about any service changes. Your customers need to be up to date on your adjusted store hours and what steps you are taking to ensure the safety of your customers during this time. You can also add features for scheduling (or rescheduling) in-person appointments, as well as online payment and online transaction capabilities to existing websites.
Create More Digital Content
Since you may not see your customers in-person as much, it’s important to remind them you’re still around and ready for their business. We can create a variety of materials that will keep you top of mind with your customers, including blog posts, update videos, newsletters and webinars.
Engage More On Social Media
During an ongoing event like coronavirus, social media is one of your best tools for keeping your customers updated with the latest news from your business. Through social media monitoring you may also pick up on unique opportunities your business has to accommodate your customers’ needs during this challenging time. We can help you create your plan right now.
Consider Larger Projects
If you’ve recently thought about large scale changes to your website or online presence, now may be the ideal time to make them. This way when customers are ready to return, your digital presence is fresh and ready to convert more customers than ever. Some possible project ideas include website redesign. SEO improvements, security, accessibility and privacy.
The coronavirus has been tough on everyone including small business. By following some of these suggestions, it may not be as tough, and you will be ready when the crisis is over. If you need help with any of these suggestions, Tommy House Studios is here for you. THS offers services in website design, social media management, SEO and more. We are dedicated to you, the customer, with a 100% Customer Satisfaction Guarantee. Let Tommy House Studios help your small business with our online marketing services in Montgomery, AL and around the country. You can contact us to discuss your specific needs and to receive a free quote. Call us at 877-246-1315 or email at firstname.lastname@example.org and let us help your business.
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