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How Long Should a Blog Post Be for SEO?

Tommy House • October 1, 2022
How Long Should a Blog Post Be for SEO?

How Long Should a Blog Post Be for SEO?

If you are new to writing SEO blogs, you may wonder how many words your content should be to achieve the best results. This may seem like an easy question to answer, but there are a lot of factors that come into play. In other words, it is not as simple as saying x number of words per post will get you to rank on Google #1 for every keyword. 


Some questions you might ask:

  • What is the minimum blog post length seo?
  • What is the ideal blog post length?
  • What is an acceptable blog post length?
  • What is the average blog post length?


All of those are great questions! However, there are general guidelines that can help you write posts that are more likely to attract readers and rank well in search engines.


What is the ideal length for a blog post?

While there is not a magic number of words that will guarantee better SEO, most experts agree that longer blog posts are generally better. A good rule of thumb is to aim for at least 1,500 words per post. 


One of the great things about long-form blog posts is that they allow you to really dive deep into a topic. This can be helpful for both you and your readers. When you have more space to work with, you can include more information and make complex points more clearly. This can also make for a more engaging read and keep users hooked. 


In addition to providing helpful information for your readers, long-form posts can also help you build trust with them. The more time users spend on your website — especially if they have a positive experience — the more likely they will trust what you have to say. This can lead to them sharing your content on social media or linking back to it from their own sites. If your post has even a slight focus on increasing brand awareness and perception, giving people an engaging reason to come back is a great way to accomplish that goal.


It is also worth noting that the longer users stay on your website, the better it is for your SEO. Search engines consider the average time spent on a webpage when ranking pages, so longer blog posts can help improve your ranking. So, if you have the time and resources to write a long-form blog post, it may be worth your while. 


How to write long-form content?

If you are aiming for a longer blog post, don't sacrifice readability for the sake of word count. A good rule of thumb is to keep your paragraphs short and sweet, using headings and subheadings to break up the text. And when it comes to sentence length, shorter is almost always better. So focus on writing clearly and concisely, and your readers will thank you.


It's not all about the word count.

Sure, word count is vital for SEO. But that does not mean that you should sacrifice quality for quantity. A well-written, informative blog post that is a little shorter than average can still rank highly in search results. Plus, users are more likely to engage with a blog post that is interesting and easy to read, even if it is not the longest one out there. So don't get too caught up in the numbers. Just focus on writing great content.


Conclusion

Ideally, your SEO blog should be around 1,500 words with a bare minimum or 500 words. This gives you enough space to thoroughly cover your topic and include relevant keywords without coming across as spammy. However, ultimately the ideal word count for your blog will depend on the topic you are writing about and your target audience. Make sure your blog is informative and engaging, and you will be on the right track. If you need help building your content strategy, we can help. 


At Tommy House Studios, we provide cutting-edge online marketing solutions to small businesses to boost their online presence and drive traffic to their website. Call us at (334) 310- 2915 or fill out this form to learn more about our services. 

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